For local businesses · Independent hotels & guesthouses

Local Hotel Engine

Direct-Booking Starter

Guests book you direct — so the 15% you were handing the OTAs stays yours.

Independent hotels, guesthouses and B&Bs paying 15–20% commission on every OTA booking.

£999 setup + £99/mo care€1,149 setup + €115/mo care$1,249 setup + $129/mo care · delivered in 7 working days

  • 7 daysBrief to live
  • 7Add-ons included
  • 3Automations under care
  • £99/moManaged monthly
  • Day oneLive on the date on your order

The working parts

Add-ons, included as standard

Every PoshLayer package is a premium build plus the business processes automated. These are the parts doing the work — tap any of them to see it in action.

Built for your industry

The headline acts

01 · Included

Built in

Premium property website

Rooms, breakfast and the neighbourhood, sold as a stay worth booking

    See the pricing
    02 · Direct Booking Engine

    Direct Booking Engine

    Direct-booking engine

    Your booking system embedded so guests book direct, best-rate promise shown

      Explore Direct Booking Engine
      03 · Included

      Built in

      Room & rate showcases

      Every room type presented clearly with live availability

        See the pricing
        04 · Included

        Built in

        Local search & Google profile

        Win the 'hotels near me' and town-name searches

          See the pricing

          The full ledger

          Everything in the box

          Built for your industry

          • Premium property websiteRooms, breakfast and the neighbourhood, sold as a stay worth booking£350
          • Direct-booking engineYour booking system embedded so guests book direct, best-rate promise shown£350
          • Room & rate showcasesEvery room type presented clearly with live availability£250
          • Local search & Google profileWin the 'hotels near me' and town-name searches£300
          • Review engine tuned for staysA steady flow of Google reviews, answered in your voice£250

          Industry AI automations · Run under your care plan

          • Enquiry text-backEvery missed call or late enquiry gets an instant text with your rates and a booking link£400
          • Pre-arrival & review sequenceGuests briefed before arrival, invited to review after checkout£300
          • Abandoned-booking nudgeGuests who start a booking and drift are gently brought back£250

          Every local businesses package includes

          • Premium local website, fully managed£999
          • Hosting, SSL & security monitoring£300
          • Google Business Profile kept current£200
          • Review engineSteady flow of Google reviews, replied to in your voice£250
          • Luxury Client DashboardWatch every milestone from your phone£500
          • Monthly content edits£150

          Total value

          £4,849

          Yours for £999 setup + £99/mo care — the stack is the point, the price is the punchline.

          The details

          Every booking that comes through an OTA costs you 15–20% — and they win because their page feels easier than yours. This launch turns that around: a premium site that sells the stay (the rooms, the breakfast, the light, the neighbourhood), an embedded direct-booking engine with a visible best-rate promise, and local search kept current so you own the "hotels near me" and town-name searches. When a call is missed or an enquiry lands after hours, the guest gets an instant text with your rates and a direct booking link before they drift back to an OTA. Reviews get gathered and answered in your voice, week in, week out. You run the hotel; the site keeps the rooms full — and the commission in your pocket.

          Direct-Booking Starter

          Local Hotel Engine

          Your investment

          £4,849the value of the stack

          £999€1,149$1,249 setup + £99€115$129/mo care

          That is £3,850 of stack you never pay for separately — the inclusions are not sold apart.

          One checkout: the setup is due today, the care plan renews monthly and runs your automations. Cancel care anytime.

          Live on the date on your order — or we work free until it is, and your first month of care is on us.

          The ladder

          Hotels & Travel: pick your rung

          Same craft at every tier — what changes is which business processes come automated.

          You're looking at

          Local

          Local Hotel

          Independent stays that want bookings direct, not via commission.

          Setup
          £999
          Care
          £99/mo
          Delivery
          7 days
          Add-ons included
          7
          Engine
          The Local Engine

          Captures the demand that already exists nearby.

          This page

          Brand

          Luxury Hotel

          Luxury hotels whose site must earn the rate.

          Setup
          £3,999
          Care
          £279/mo
          Delivery
          10 days
          Add-ons included
          7
          Engine
          The Revenue Engine

          Converts attention into money on autopilot.

          View package →

          Elite

          Grand Hotel Flagship

          Grand hotels and destination flagships. The full cinematic treatment.

          Setup
          £10,000
          Care
          £999/mo
          Delivery
          28 days
          Add-ons included
          17
          Engine
          All three engines

          Generates its own demand, monthly.

          By invitation

          Against the alternatives

          A website or a system? This is both.

          What you getPoshLayerDIY builderFreelancerBig agency
          A premium site, art-directed for your industrysometimes
          The business processes automated - bookings, follow-up, reviewsrarely
          Works with the systems you already run, never rips them outsometimessometimes
          A price and a live date before you pay
          Managed monthly under one care plan£££

          Built for hotels

          Direct bookings, without the commission toll.

          OTAs take 15-20% of every stay they touch. The Direct Booking Engine makes your own site the easiest place to book - and wraps the engine you already run.

          • 15-20%OTA commission displaced per direct stay
          • Pre-arrivaljourney and review flywheel, automated
          • Bridge modeover Mews, SiteMinder and friends

          Where it grows

          The package is the first rung

          1. The packageEverything on this page, managed — £99/mo
          2. Independent hotels & guesthouses — HandledSite, content, automations and social — everything managed. £999–£1,499/mo
          3. The FlagshipFull digital presence — site, brand film, launch campaign. From £15,000

          Questions, answered

          The fine detail

          No — you keep the OTAs. This simply gives guests a better, cheaper reason to book direct, so more of them do and you keep the commission.

          Yes. We embed your existing booking engine and channel manager; direct bookings flow exactly like OTA ones, minus the commission.

          If nobody answers, the guest instantly receives a text with your rates, availability and a direct booking link — before they drift back to an OTA.

          Your launch date is fixed in writing before you pay — typically about a week from your materials arriving.

          No. If the system you run works, we link it rather than replace it — same package, delivered in bridge mode over Fresha, OpenTable, Mews, Cliniko, Xero and friends. Your machinery keeps running; your front door finally looks the part.

          The promise

          Live on the date on your order — or we work free until it is, and your first month of care is on us.

          The guarantee

          Live on the date on your order, or we work free until it is - and your first month of care is on us.

          Conditions: materials by the agreed date, review feedback within three working days — both timestamped in your dashboard, so there is never an argument.

          Hosting & ownership

          Hosting, SSL and security monitoring are included under care. Your domain stays yours; your content stays yours.

          Leave whenever you like: we hand over cleanly, no hostage files, no ransom exports.

          GDPR & data

          Enquiries, bookings and customer records are processed under UK GDPR, stored in the UK/EU, and never sold or shared.

          Automations message only people who asked to hear from you, with consent and opt-out built in.

          Ready when you are.

          7 working days from brief to live — with the date on your order.

          Order nowBook a free demo