01 · Logo & Identity
Logo & Identity
Signature Brand Identity
Distinctive look and voice people remember
For brands · Destination salons
Salon Revenue Engine
Named Salon System
Become the salon people request by name, not the one they settle for.
Destination hair and beauty salons ready to build a signature brand and win loyal, higher-spending regulars.
£2,999 setup + £199/mo care€3,449 setup + €229/mo care$3,799 setup + $259/mo care · delivered in 10 working days
- 10 daysBrief to live
- 8Add-ons included
- 3Automations under care
- £199/moManaged monthly
- Day oneLive on the date on your order
The working parts
Add-ons, included as standard
Every PoshLayer package is a premium build plus the business processes automated. These are the parts doing the work — tap any of them to see it in action.
Built for your industry
The headline acts
02 · Included
03 · Booking System
04 · SEO Landing PagesThe full ledger
Everything in the box
Built for your industry
- Signature Brand IdentityDistinctive look and voice people remember£850
- Premium Salon WebsiteRefined site showcasing stylists, work and atmosphere£1,150
- Online Booking SystemBook a chair in seconds, any hour£750
- SEO Landing PagesOwns your area and service searches£600
- Promo MovieShort film capturing the salon feeling£800
Industry AI automations · Run under your care plan
- Booking Confirmation and RemindersConfirms appointments and reduces no-shows automatically£450
- Rebooking Prompt SequenceNudges clients back at the right interval automatically£500
- Review and Referral RequestRequests reviews and referrals after a great visit£420
Every brands package includes
- Bespoke brand site, art-directed£2,999
- Cinematic motion & monthly section refresh£400
- Unlimited small edits (fair use)£350
- Priority support & strategy check-in£300
- The NetworkFamePill social and Glossy film bonuses no competitor can copy£500
- Hosting, SSL & the Luxury Client Dashboard£800
Total value
£10,869
Yours for £2,999 setup + £199/mo care — the stack is the point, the price is the punchline.
The details
The best salons are not chosen, they are asked for by name, and that reputation is built long before anyone sits down. When your online presence looks like every other salon in town, you compete on price and drift down the search results. We craft a brand identity with a signature look and voice, then build a premium website where your stylists, your work and your atmosphere are shown with real intent, and booking a chair takes seconds. SEO landing pages own the searches around your area and services, while a promo movie carries the feeling of walking in through the screen. You stop being a choice and become the destination.
Named Salon System
Your investment
£10,869the value of the stack
£2,999€3,449$3,799 setup + £199€229$259/mo care
That is £7,870 of stack you never pay for separately — the inclusions are not sold apart.
One checkout: the setup is due today, the care plan renews monthly and runs your automations. Cancel care anytime.
Live on the date on your order — or we work free until it is, and your first month of care is on us.
The ladder
Beauty: pick your rung
Same craft at every tier — what changes is which business processes come automated.
Local
Aesthetics Clinic
Clinics converting "still thinking" into booked.
- Setup
- £1,999
- Care
- £179/mo
- Delivery
- 7 days
- Add-ons included
- 8
- Engine
- The Local Engine
Captures the demand that already exists nearby.
View package →You're looking at
Brand
Style Salon
Salon brands with a look worth travelling for.
- Setup
- £2,999
- Care
- £199/mo
- Delivery
- 10 days
- Add-ons included
- 8
- Engine
- The Revenue Engine
Converts attention into money on autopilot.
This pageElite
Cult Beauty Flagship
Cult labels ready for flagship status. Editorial ecommerce, fully bespoke.
- Setup
- £10,000
- Care
- £999/mo
- Delivery
- 28 days
- Add-ons included
- 17
- Engine
- All three engines
Generates its own demand, monthly.
By invitationSimilar systems
Which one is yours?
Destination salons
Salon brands with a look worth travelling for.
£2,999
This page.
Beauty & Skincare
Skincare brands built on replenishment.
£4,999
Adds: Subscriptions & Memberships · Premium Online Store · Email & SMS Flows
Without: Booking System · Premium Brand Site · Logo & Identity
View Beauty & Skincare →Against the alternatives
A website or a system? This is both.
| What you get | PoshLayer | DIY builder | Freelancer | Big agency |
|---|---|---|---|---|
| A premium site, art-directed for your industry | ◆ | — | sometimes | ◆ |
| The business processes automated - bookings, follow-up, reviews | ◆ | — | — | rarely |
| Works with the systems you already run, never rips them out | ◆ | — | sometimes | sometimes |
| A price and a live date before you pay | ◆ | ◆ | — | — |
| Managed monthly under one care plan | ◆ | — | — | £££ |
Built for salons
Rebooked on your terms, not the marketplace’s.
We bridge the diary you already run - and make the brand, the client list and the rebooking flows yours.
- Yoursthe brand, the list, the rebooking
- Bridge modeover Fresha and Booksy - no rip-out
- Vouchersgift revenue and occasions remembered
Where it grows
The package is the first rung
- The packageEverything on this page, managed — £199/mo
- Destination salons — HandledSite, content, automations and social — everything managed. £999–£1,499/mo
- The FlagshipFull digital presence — site, brand film, launch campaign. From £15,000
Questions, answered
The fine detail
A booking app takes the appointment. We build the reputation that makes people want the appointment in the first place, then make booking effortless on top.
In most cases yes. We connect online booking cleanly into the site so clients reserve a chair without ever leaving your brand.
Most salons go live within a few weeks. We work in clear stages, so you see the identity and site come together early rather than waiting blind.
Atmosphere is what makes a destination salon, and a still photo cannot carry it. A short film puts the feeling of your chair straight onto a phone screen.
No. If the system you run works, we link it rather than replace it — same package, delivered in bridge mode over Fresha, OpenTable, Mews, Cliniko, Xero and friends. Your machinery keeps running; your front door finally looks the part.
Also for brands
The promise
Live on the date on your order — or we work free until it is, and your first month of care is on us.
The guarantee
Live on the date on your order, or we work free until it is - and your first month of care is on us.
Conditions: materials by the agreed date, review feedback within three working days — both timestamped in your dashboard, so there is never an argument.
Hosting & ownership
Hosting, SSL and security monitoring are included under care. Your domain stays yours; your content stays yours.
Leave whenever you like: we hand over cleanly, no hostage files, no ransom exports.
GDPR & data
Enquiries, bookings and customer records are processed under UK GDPR, stored in the UK/EU, and never sold or shared.
Automations message only people who asked to hear from you, with consent and opt-out built in.
Ready when you are.
10 working days from brief to live — with the date on your order.
Order nowBook a free demo