01 · Included
Built in
Cinematic property build
Rooms, light and neighbourhood, sold as an experience
For brands · Luxury hotels
Hotel Revenue Engine
Direct-Booking Launch
Sell the stay the way it deserves, and take the guest off the OTA page.
Luxury and boutique hotels, aparthotels and serviced stays paying OTAs 15–20% per booking.
£3,999 setup + £279/mo care€4,599 setup + €319/mo care$4,999 setup + $349/mo care · delivered in 10 working days
- 10 daysBrief to live
- 7Add-ons included
- 3Automations under care
- £279/moManaged monthly
- Day oneLive on the date on your order
The working parts
Add-ons, included as standard
Every PoshLayer package is a premium build plus the business processes automated. These are the parts doing the work — tap any of them to see it in action.
Built for your industry
The headline acts
02 · Included
Built in
Direct-booking ready build
Structured so the booking engine drops in whenever you add it
03 · Included
Built in
Room & experience showcases
Part of Luxury hotels, included in the package price.
04 · Included
The full ledger
Everything in the box
Built for your industry
- Cinematic property buildRooms, light and neighbourhood, sold as an experience£1,400
- Direct-booking ready buildStructured so the booking engine drops in whenever you add it£400
- Room & experience showcases£400
- Virtual tour£350
- Local guide contentThe concierge answer to 'what is nearby?'£250
Industry AI automations · Run under your care plan
- Enquiry conciergeQuestions answered instantly with your availability, policies and voice£500
- Pre-arrival & review sequencesGuests briefed before arrival, invited to review after£300
- Abandoned-booking recoveryGuests who stalled at checkout nudged back to book direct£350
Every brands package includes
- Bespoke brand site, art-directed£2,999
- Cinematic motion & monthly section refresh£400
- Unlimited small edits (fair use)£350
- Priority support & strategy check-in£300
- The NetworkFamePill social and Glossy film bonuses no competitor can copy£500
- Hosting, SSL & the Luxury Client Dashboard£800
Total value
£9,299
Yours for £3,999 setup + £279/mo care — the stack is the point, the price is the punchline.
Why this package exists
Every booking that arrives through an OTA costs you 15 to 20%, and the OTAs win because their pages feel easier than yours. This launch turns that around: a site that sells the stay the way it deserves (rooms as experiences, not inventory; the neighbourhood, the breakfast, the light), built around a best-rate promise that gives guests the reason to come to you direct. Enquiries are answered instantly by a concierge automation that knows your policies and your tone. Add the direct-booking engine and the loop closes: for a property taking even a few hundred bookings a year, the commission it recovers pays for the site several times over.
Direct-Booking Launch
Your investment
£9,299the value of the stack
£3,999€4,599$4,999 setup + £279€319$349/mo care
That is £5,300 of stack you never pay for separately — the inclusions are not sold apart.
One checkout: the setup is due today, the care plan renews monthly and runs your automations. Cancel care anytime.
Live on the date on your order — or we work free until it is, and your first month of care is on us.
The ladder
Hotels & Travel: pick your rung
Same craft at every tier — what changes is which business processes come automated.
Local
Local Hotel
Independent stays that want bookings direct, not via commission.
- Setup
- £999
- Care
- £99/mo
- Delivery
- 7 days
- Add-ons included
- 7
- Engine
- The Visibility Engine
Captures the demand that already exists nearby.
View package →You're looking at
Brand
Luxury Hotel
Luxury hotels whose site must earn the rate.
- Setup
- £3,999
- Care
- £279/mo
- Delivery
- 10 days
- Add-ons included
- 7
- Engine
- The Revenue Engine
Converts attention into money on autopilot.
This pageElite
Grand Hotel Flagship
Grand hotels and destination flagships. The full cinematic treatment.
- Setup
- £9,999
- Care
- £999/mo
- Delivery
- 28 days
- Add-ons included
- 17
- Engine
- Every engine
Generates its own demand, monthly.
By invitationSimilar systems
Which one is yours?
Luxury hotels
Luxury hotels whose site must earn the rate.
£3,999
This page.
Against the alternatives
A website or a system? This is both.
| What you get | PoshLayer | DIY builder | Freelancer | Big agency |
|---|---|---|---|---|
| A premium site, art-directed for your industry | ◆ | — | sometimes | ◆ |
| The business processes automated - bookings, follow-up, reviews | ◆ | — | — | rarely |
| Works with the systems you already run, never rips them out | ◆ | — | sometimes | sometimes |
| A price and a live date before you pay | ◆ | ◆ | — | — |
| Managed monthly under one care plan | ◆ | — | — | £££ |
Built for hotels
Direct bookings, without the commission toll.
OTAs take 15-20% of every stay they touch. The Direct Booking Engine makes your own site the easiest place to book - and wraps the engine you already run.
- 15-20%OTA commission displaced per direct stay
- Pre-arrivaljourney and review flywheel, automated
- Bridge modeover Mews, SiteMinder and friends
What the monthly fee delivers
£279/mo, and exactly what it buys
Everything in the Local plan, and every month on top of it:
- PoshLayer Flow: the things you do over and over, mapped into single actions
- Those flows kept running, month after month, as the tools around them change
- Your CRM pipeline, kept working rather than just installed
- Priority on the support line
More than one location?Each additional venue adds £1,999 to the setup and £199/mo to the care. Published, so you can check the arithmetic before you ask us to.
Where it grows
The package is the first rung
- The packageEverything on this page, built and then managed — £279/mo
- Content and video, monthlyFamePill social from £600/mo and Glossy Video from £1,500/mo. Both attach at any tier, so you never have to upgrade to buy them.
- The Elite tierThe heavy tools included rather than priced, bespoke Flow, a named person on the account. £9,999 + £999/mo
Questions, answered
The fine detail
Yes — we integrate your existing booking engine and channel manager; direct bookings flow exactly like OTA ones, minus the commission.
The site gives guests a visibly better rate and experience for booking direct; most boutique properties see the direct share climb steadily from launch.
Yes — tasting menus, late checkouts, seasonal packages all get their own bookable showcases.
No. If the system you run works, we link it rather than replace it — same package, delivered in bridge mode over Fresha, OpenTable, Mews, Cliniko, Xero and friends. Your machinery keeps running; your front door finally looks the part.
Also for brands
The promise
Live on the date on your order — or we work free until it is, and your first month of care is on us.
The guarantee
Live on the date on your order, or we work free until it is - and your first month of care is on us.
Conditions: materials by the agreed date, review feedback within three working days — both timestamped in your dashboard, so there is never an argument.
Hosting & ownership
Hosting, SSL and security monitoring are included under care. Your domain stays yours; your content stays yours.
Leave whenever you like: we hand over cleanly, no hostage files, no ransom exports.
GDPR & data
Enquiries, bookings and customer records are processed under UK GDPR, stored in the UK/EU, and never sold or shared.
Automations message only people who asked to hear from you, with consent and opt-out built in.
Ready when you are.
10 working days from brief to live — with the date on your order.
Order nowBook a free demo